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Cover of Never Ever Give Up

Never Ever Give Up

The Inspiring Story of Jessie and Her JoyJars

  • History & Biography
  • Publisher: Zondervan
  • Published: 2014

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Publisher's Description

It started with a simple question: How can we help them? It became an international movement called NEGU: Never Ever Give Up. When Jessica Joy Rees was diagnosed with an inoperable brain tumor at age 11, she chose to focus not on herself but on bringing joy and hope to other children suffering from cancer. During the ten months she battled cancer, she and her family worked in the “Joy Factory” (originally their garage) making JoyJars ® —packages filled with toys, games, and love for other kids with cancer. Jessie first handed them out personally at the hospital where she was being treated, but the effort blossomed quickly and there were soon thousands of JoyJars ® being distributed across the United States and to over fifteen countries. Today, more than 100,000 kids have received JoyJars ®, and they continue shipping each week to kids in over 200 children’s hospitals and 175 Ronald McDonald Houses. Jessie lost her battle with cancer in January 2012, but her message lives on in the Jessie Rees Foundation, which has become a beacon of hope for families fighting pediatric cancer. Join the movement at negu.org.


Endorsements (8)

“praise for never ever give up We watched Jessie show true compassion to other kids while she was in the middle of her own courageous battle against cancer. May her story inspire you to look beyond your own problems to care for those suffering around you. RICK AND KAY WARREN, Saddleback Church I’m very touched by Jessie’s amazing courage and compassion. I hope people will read her story and spread her simple message: Never Ever Give Up!”

Céline Dion

“others was inspiring, and I’m confident it will inspire you to make your world a better place. Never Ever Give Up!”

Eva Longoria

“I’ve learned firsthand what it means to never ever give up in life. Jessie showed a lot of people how to live it while fighting cancer. I’m confident her story will motivate you to live life to the fullest every day.”

Bethany Hamilton

“Jessie’s message to Never Ever Give Up is one for all ages and inspires me to live each day with hope and strength. Let it inspire you to press on, no matter how big the challenge is, so you too can make the most out of each day, just like Jessie did.”

Coach Chuck Pagano

“Never Ever Give Up is a message of strength and perseverance which is so important to children fighting cancer but it also empowers professional athletes to reach deep and go for their goals. I challenge you to read this amazing book and apply it to your life. Let’s make the world a better place, like Jessie did!”

Trent Dilfer

“Never Ever Give Up inspires us to continue to fight, no matter what obstacles life brings us. It inspires me to get up when I fall!”

Matt Leinart

“Never, Never, Never Give Up.” I now have a new mentor — Jessie Rees. Her fight, her heart, and her mantra “NEGU” have reinvigorated my soul. I have been a volunteer for the Brain Tumor Foundation for Children for more than a decade, trying to bring joy to kids with brain tumors. Now, Jessie, her story, and her JoyJars have not only renewed my spirit as a journalist but also filled my heart with even more inspiration to make a difference in children’s lives. Thank you, Jessie, for reminding us how precious life is and how a humble and giving heart makes all the difference.”

Kyra Phillips

“Like Jessie, you have the power to make this world a better place. Never Ever Give Up will inspire you and challenge you to live life to the fullest, no matter what life throws at you.”

Jason Motte

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