Paul Scanlon
Church Leadership & Ministry
“Kevin Gerald’s teaching on culture is amongst the best I’ve heard. His understanding that people are not against the message but the packaging is a piece of priceless distilled wisdom for every church leader. Nowhere is this principle more true than here in the UK where 97 percent of the population remain un-churched due to our irrelevant packaging. By Design or Default is a must read for every church leader whose love for lost people is greater than their fear of upsetting the cultural status quo.”
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